Ratings methodology

How RealReviews presents ratings and reviews

RealReviews presents ratings, reviews, counts, and activity together so users can compare local businesses faster.

Ratings and review counts

Ratings and review counts are useful signals, but they are not quality guarantees. Users should also read review text, services, profile activity, photos, and correction history.

  • No invented rating or count when volume is absent.
  • Moderation and policy checks protect against spam and unsupported claims.
  • Low-volume ratings should be interpreted cautiously.

Profile activity

Saves, follows, quote starts, updates, and local questions help show whether a business profile is active.

  • Activity signals are context, not endorsements.
  • Saves, follows, quote starts, and questions reflect user interactions.

Corrections and profile updates

Businesses and users can request factual corrections or profile updates. Payment, claiming, or sponsorship cannot remove legitimate negative feedback or improve organic ranking.

  • Corrections are reviewed for accuracy and policy fit.
  • Owner claims should be separate from correction intake.
  • Source-label changes should preserve auditability.
Ratings methodology | RealReviews